Finsi vs Peel Insights
Peel Insights delivers Shopify analytics and cohort reporting. Finsi is where AI agents, ours or your own, act on one set of verified numbers under your rules: they ask before they act, leave a record and stay inside their access.
Why Finsi
How Finsi Differs From Peel Insights
From Reports to Proposals
Agents read your data across Shopify, ads, email and subscriptions and put specific next steps in front of you, with their reasoning.
Ads Under Approval
An ads agent proposes Meta and Google budgets and campaigns. A person approves each change before it runs, and Finsi does not change ad spend unattended.
Email in Your Brand Voice
An email agent builds campaigns and flows in your brand voice and pushes them to Klaviyo after approval. Your rules sit between every draft and your customers.
One Set of Numbers
One warehouse, a semantic layer and metrics calculated once, so LTV, margin and new customer mean the same thing for every agent and report.
A Record of Every Action
See what ran, who approved it and when. Access is set per agent and revoked in one place.
Bring Your Own Agents
Connect Claude, ChatGPT, Codex, Grok and others over MCP or API. They follow the same rules as the agents we ship.
Feature Comparison
Finsi vs Peel Insights: Side-by-Side
| Feature | Finsi | Peel Insights |
|---|---|---|
| Core Analytics | ||
| Revenue Dashboard | ||
| Cohort Analysis | ||
| Product Analytics | ||
| Customer LTV Reports | ||
| Profit Intelligence (P&L) | Not verified | |
| Multi-Touch Attribution | Not verified | |
| AI agents under your rules | ||
| One warehouse and semantic layer every agent reads from | Not verified | |
| Agents ask before they act (a person approves each change) | Not verified | |
| Record of every approved action | Not verified | |
| Access set per agent, revoked in one place | Not verified | |
| Bring your own agents (Claude, ChatGPT, Codex, Grok over MCP or API) | Not verified | |
| Ready-made agents for email, ads, creative, audiences and profit | Not verified | |
| Retention & Customer Intelligence | ||
| Customer Segmentation | ||
| Email Campaigns Built for Klaviyo (after approval) | Not verified | |
| Predictive LTV and Churn | Not verified | |
| Subscription Analytics | ||
| Customer Research (surveys, feedback) | Not verified | |
| Platform & Integrations | ||
| Shopify Integration | ||
| Klaviyo / Email Platform | ||
| Subscription Platforms (Recharge, etc.) | ||
| Meta & Google Ads | Agent proposes, you approve | Not verified |
"Not verified" means we have not confirmed that feature for Peel Insights. Products change, so check current details with each vendor.
Best For
Choose the Right Platform for Your Needs
Choose Finsi if you...
- Want agents to turn your numbers into proposed actions, not just reports
- Need ads and email work approved, recorded and limited to the access you set
- Want one set of definitions every agent and report reads from
- Want to connect your own AI agents to verified data
- Want to do more with the team you have
Choose Peel Insights if you...
- Primarily want cohort analysis and LTV reporting
- Have a small team that needs simple, clean dashboards
- Are focused on core DTC metrics
The Bottom Line
Peel Insights makes DTC data accessible, with clean cohort reporting and LTV analysis for Shopify brands. Finsi is built for a different job: AI agents read one set of verified numbers, propose what to do next, wait for a person to approve it and leave a record. If you need reporting, Peel may be enough. If your team is stuck turning reports into action, talk to us.
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