Let AI agents work on your e-commerce store. Keep the final say.
Finsi is the one place where every AI agent working on your store follows your rules, asks before it acts, and leaves a record. Use our agents, or connect your own.
Good morning. Acquisition cost on the Pin Club campaign is falling and sits below your target. Want me to prepare a budget increase for your approval?
Done. Nothing has changed yet. The proposal is below and waits for you.
Why: acquisition cost is improving and the daily budget is below three times the target acquisition cost.
Once approved, it runs through Finsi and is logged.
Used by commerce brands like these
Every agent follows your rules
Agents are only useful if you can trust them. Each one works inside the same three rules.
Asks before it acts
An agent looks at your data and puts a specific change in front of you, with its reasoning. Nothing changes your money or your customers until someone on your team approves. Finsi does not change ad spend unattended.
Leaves a record
Every approved action is logged, so you can see what ran, who approved it and when, for every agent in one place.
Stays inside its access
You decide, per agent and per brand, what it may read, what it may propose and what it may run after approval.
Agents work from one set of numbers
Finsi brings every source into one data warehouse, defines what each number means, and calculates the metrics. That is what agents read from.
Your sources
Read-only connections to the tools you already use.
Data foundation
Agents read and propose
Your rules
Execution through Finsi
Approved actions only, written by Finsi.
One data warehouse
Finsi brings your Shopify, Klaviyo, Meta, Google and subscription data into one warehouse, so agents are not each reading a different tool.
A semantic layer
It defines what each number means, so "revenue" or "new customer" is the same thing for every agent and every report.
Metrics calculation
Metrics are calculated once, with the same definitions across every source, and agents read from those instead of recalculating.
Bring any agent. Decide what it can do.
Connect your own agents
Bring Claude, ChatGPT, Codex, Grok and others over MCP or API. They follow the same rules as the agents we ship.
Data access controls
Set, per agent and per brand, which data an agent can read and which actions it can propose.
Execution through Finsi
An approved action runs through Finsi, not around it, so the approval and the record are always there.
Agents working together
Put several agents in a group chat on one question and get one combined proposal back, not five separate ones.
Don't have agents yet? Start with our eight
Eight Finsi agents are ready today, covering email, ads, creative, audiences, profit, search, customer research and daily briefs. The Agent Library puts them on one page: turn each on or off. They run under the same rules as any agent you bring.
ECHO
EmailBuilds campaigns and flows in your brand voice and pushes them to Klaviyo.
PULSE
AdsProposes Meta and Google budgets and campaigns.
MUSE
CreativeDevelops ad and email creative.
MAGNET
AudiencesBuilds the segments and audiences campaigns target.
SCOUT
Profit intelligenceReads your numbers to show where profit comes from and where it leaks.
BEACON
Search visibilityWatches how your store shows up in search and recommends fixes.
SAGE
Customer researchTurns customer feedback and survey answers into findings you can act on.
Analytics
Daily briefsReads your connected apps and writes a daily brief of what changed.
Results from brands using Finsi
Customer outcomes, with the story behind each one.
“The daily digest is the first thing I check in the morning. Three things to know, three things to do — that's how I run the business now.”
Eugene - Co-founder, Luda's DumplingFrequently Asked Questions
1. What does Finsi do?
Finsi is the one place where every AI agent working on your store follows your rules. Agents read your data and propose changes, a person approves each one, and every action is recorded.
2. Will the agents change my live ads or flows without my approval?
No. A person approves each change before anything is written to Klaviyo, Meta or Google, and Finsi does not change ad spend unattended.
3. Can I use my own AI agents with Finsi?
Yes. You can connect Claude, ChatGPT, Codex, Grok and others over MCP or API. They follow the same approval, access and record-keeping rules as the agents Finsi ships.
4. Can I limit what an agent can see and do?
Yes. You set access per agent and per brand: what it may read, what it may propose, and what it may run after approval. Approved actions are executed through Finsi, with a record.
5. Do I have to use Finsi's agents?
No. The Agent Library is an easy way to start without building anything. ECHO builds email campaigns and flows and pushes them to Klaviyo, PULSE proposes Meta and Google budgets and campaigns, MUSE develops creative, MAGNET builds audiences, and the analytics agents write daily briefs. Turn each one on or off.
6. How is this different from a marketing dashboard?
A dashboard charts what happened. Finsi governs what agents do next: they propose the step, a person approves it, and the action is recorded.
7. What if I want a human team to run it?
Finsi Growth Agency is our growth team. It plans and executes on top of Finsi OS.
See how it would work on your store.
Tell us which agents you use or want to use, and we will show you how approvals, access and the record work.