Target smarter. Personalize faster.
Build customer segments using natural language or structured rules. Ask for "customers who ordered 3+ times but skipped last month" and get an instant, actionable segment.
Natural Language Queries
Describe the customers you want in plain English. Finsi's AI translates your intent into precise segment criteria automatically.
Advanced Filters
Combine flexible rules across purchase behavior, subscription status, product affinity, LTV, churn risk, and more to build segments tailored to your strategy.
Segment KPIs
Compare segment performance across AOV, LTV, retention rate, churn rate, and revenue contribution. Understand which segments drive your business.
Real-Time Segments
Segments update automatically as customer data changes. No manual refreshes or stale lists—always accurate, always current.
Push to Klaviyo & Meta
Export any segment directly to Klaviyo for email campaigns or Meta for lookalike audiences and retargeting. One-click activation.
Pre-Built Templates
Start with proven segment templates—high-value customers, churn-risk subscribers, VIPs, one-time buyers ready for second purchase, and more.
Powerful segmentation, zero complexity.
Finsi makes customer segmentation accessible to everyone—not just data analysts. Use natural language queries or the visual segment builder to create precise customer groups in seconds. Every segment comes with built-in KPIs so you can immediately understand its value.
Deep customer profiles and insights.
Drill into any segment to see individual customer profiles with full purchase history, subscription status, health score, and predicted lifetime value. Understand not just who your customers are, but what they need next.
Frequently Asked Questions
1. How do natural language segment queries work?
You can describe the customers you want in plain English—for example, "subscribers who ordered more than 3 times but skipped their last delivery" or "high-LTV customers from Meta Ads who haven't purchased in 60 days." Finsi's AI interprets your intent and automatically translates it into precise filter criteria, creating the segment instantly. You can refine the results by editing the generated filters or adjusting your query.
2. How do segments update in real-time?
Finsi segments are dynamic—they are defined by rules and criteria rather than static customer lists. As new orders come in, subscriptions change, or customer behavior evolves, segments automatically recalculate to reflect the latest data. This means your segments are always current without any manual refresh needed, ensuring your campaigns target the right customers at all times.
3. Can I export segments to Klaviyo and Meta Ads?
Yes. Finsi integrates directly with Klaviyo and Meta Ads. You can push any segment to Klaviyo as a synced list for email and SMS campaigns, or export to Meta as a custom audience for retargeting and lookalike audience creation. Synced segments update automatically, so your external platforms always have the freshest customer data.
4. What pre-built segment templates are available?
Finsi includes templates for common e-commerce segments such as high-value VIP customers, at-risk subscribers, one-time buyers ready for a second purchase, recently churned customers for win-back campaigns, loyal repeat buyers, discount-sensitive shoppers, and high-AOV customers. Each template is a starting point that you can customize with additional filters to match your specific business needs.
5. How does segment KPI tracking work?
Every segment in Finsi comes with built-in performance metrics including segment size, average order value, lifetime value, retention rate, churn rate, and revenue contribution. You can compare KPIs across segments side-by-side to understand which customer groups drive the most value, and track how segment performance changes over time to measure the impact of your campaigns.
Know Your Customers Better Than Ever
Stop relying on basic segment filters. Finsi gives you AI-powered segmentation that finds the customers other tools miss. Start your free pilot today.