Competitor Intelligence

See what competitors run. Outperform them.

Monitor competitor ads in real-time from the Meta Ad Library. Finsi fetches active creatives, classifies strategies with AI, estimates spend, and recommends counter-positioning so you stay one step ahead.

Finsi Competitor Intelligence showing competitor ad monitoring and strategy analysis

Ad Library Monitoring

Search and monitor competitor ads on-demand from the Meta Ad Library API. See active creatives, ad copy, landing pages, and launch dates—all organized in one dashboard.

Creative Content Analysis

Finsi breaks down every competitor ad into its components: headline, body copy, call-to-action, imagery style, and offer structure. Understand exactly what messaging your competitors are betting on.

AI Strategy Classification

AI automatically classifies competitor ads by hook type, angle, target audience, and positioning strategy. Spot patterns across their creative portfolio and identify their core messaging pillars.

Spend Estimation

Get estimated spend ranges for competitor campaigns based on ad activity, audience size, and placement data. Understand how aggressively competitors are investing in each messaging direction.

Counter-Strategy Recommendations

Finsi analyzes competitor positioning gaps and recommends counter-strategies. Discover underserved angles, messaging white space, and competitive advantages you can exploit in your own campaigns.

Swipe File Organization

Save and organize competitor creatives into a searchable swipe file. Tag ads by hook, angle, product category, or campaign type. Build an inspiration library your team can reference anytime.

Complete visibility into competitor ad strategies.

Finsi pulls competitor ads directly from the Meta Ad Library and organizes them by strategy type, spend estimate, and launch date. See what creatives your competitors are scaling, what messaging they're testing, and where they're investing most heavily—all without leaving the platform.

Finsi Competitor Intelligence dashboard with ad library analysis

Turn competitor insights into your competitive edge.

Every competitor ad is analyzed by AI to identify its hook, angle, and target audience. Finsi then maps these against your own creative strategy to highlight gaps and opportunities. The result: data-driven recommendations for ads that differentiate your brand and capture market share.

Finsi competitor strategy classification and counter-positioning recommendations

Frequently Asked Questions

1. How does Finsi fetch competitor ads?

Finsi connects to the Meta Ad Library API to fetch active ads from any advertiser page you specify. You can monitor multiple competitors simultaneously and receive updates when new ads are launched. All ad content, copy, and creative assets are captured and stored for analysis.

2. How accurate are the spend estimates?

Spend estimates are calculated using signals from ad activity patterns, audience size indicators, and placement data available through the Meta Ad Library. While exact spend figures are not public, Finsi provides directional ranges that help you understand relative investment levels across competitor campaigns and messaging strategies.

3. What types of strategy classifications does the AI provide?

The AI classifies each competitor ad across multiple dimensions: hook type (problem-agitation, social proof, curiosity, etc.), angle (benefit-driven, feature-focused, emotional, etc.), target audience segment, offer structure, and overall positioning strategy. These classifications help you spot patterns and trends in competitor messaging.

4. How do counter-strategy recommendations work?

Finsi maps your competitors' collective positioning to identify underserved messaging angles and audience segments. It then recommends specific creative directions that differentiate your brand—including hook-angle combinations your competitors are not using, audience segments they are overlooking, and value propositions you can own in the market.

5. Can my whole team access the swipe file?

Yes. The swipe file is shared across your Finsi workspace, so your entire marketing and creative team can browse, tag, and reference saved competitor ads. You can organize ads into custom collections, add internal notes, and use the search and filter tools to find inspiration quickly when briefing new campaigns.

Outsmart Your Competition

Stop guessing what your competitors are doing. Finsi monitors their ad strategies in real-time and gives you the intelligence you need to outposition them. Start your free pilot today.